Melanie Broemsen, Internet Marketing Consultant & Internet Marketing Analyst

Accomplished professional with extensive expertise in Internet marketing and ecommerce. Major strengths include identifying and designing an organization’s strategic and long-range ecommerce goals; aiding in the development of an Internet marketing strategy; coordinating efforts across all IT functions to support company’s business strategy; and providing insight on ecommerce business to top management for inclusion in overall business plan.

Skill sets include: strategic planning, advanced search engine optimization, PPC and other paid advertising, copywriting, Web site usability, Web analytics, competitive research, media planning / buying, social networking, direct marketing, data mining and public relations.

Ability to provide creative, innovative, enthusiastic and forward-thinking leadership in a team environment. Focused on achieving continuous, improved business performance.